The 'Fifty Shades of Grey' Effect

The Daily, a news service app available for tablets, published a fun story last week about the impact on businesses created by Fifty Shades of Grey readers. The bestselling erotic novel that chronicles a love story with a dominant/submissive sexual relationship has definitely influenced the kind of toys and accessories Babeland customers have been seeking out. The Daily created this fun infographic detailing the increase in sales of Luna Beads (aka Ben Wa Balls), the Kookie Riding Crop and Cuffs, Lelo Etherea Cuffs, the Kinklab Blindfold, Pinwheel, and Candy Apple Paddle. These are some of the most popular items that we've seen eye-popping sales increases in over the past 4-5 months. Love the books or hate them, we're thrilled to see the interest in exploring sexy new ways of playing in the bedroom!

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